Job Description

DescriptionD.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at for more information.D.R. Horton, Inc. is currently looking for a Marketing Manager. The right candidate will manage and lead the development of a comprehensive strategic marketing plan for the division while ensuring brand consistency. Coordinate with the Region President to develop and manage its marketing and communication plan. Support sales area managers, marketing personnel, and relevant division personnel to ensure marketing plan is executed in line with the region goals.Essential Duties and Responsibilities include the following. Other duties may be assigned.Coordinate advertising and public relations with the ad agency for current communitiesDirect and participate in the design of flyers, direct mail pieces, and other marketing collateral in coordination with the ad agency and sales representativesCoordinate and participate in the compilation and completion of brochures, signage, and sales officeManage the maintenance of branding and compliance of model homes, advertising, signage, brochures, public relations, invoicesOversee the marketing of all active and upcoming communities and approve marketing materials such as ad campaigns, press releases, website designs, e-blast campaigns, logos, direct mail campaigns, etc. In conjunction with region legal and corporate complianceIdentify and prioritize marketing objectives, including managing effective marketing campaigns–digital and on siteManage online branding and communication efforts through the company’s website, mobile, and email marketing campaignsSupport a wide range of digital and traditional marketing needs for the region including strategy, planning, targeting, implementation, reporting and/or optimizingAnalyze and interpret user journey data to improve the customer experienceReview performance of the website and track campaign reporting to manage revenue, costs, and ROIManage reports and dashboards to provide detailed tracking of marketing programs across various channels as well as measuring, monitoring and optimizing the funnel from inquiry to closed opportunityCommunicate with various departments to improve products and company image\Conducts all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the companyAbility to travel overnightSupervisory ResponsibilitiesSupervises 2 or more employeesQualificationsEducation and/or ExperienceBachelor's degree from a four-year college or universityFour to six years of digital marketing experience and/or trainingAdvanced knowledge of SEM including meta tags, Panda and Penguin optimization algorithms, and PPC managementAdvanced Knowledge of MLS and realtor sites such as Zillow and Realtor.comExpert knowledge in Google Analytics, social media sites, Adobe Creative Suite to include InDesign, Photoshop, photography and video editing softwareProficiency with MS Office and emailPreferred QualificationsMaster’s degree in Advertising/Marketing/Communications preferredNew home sales marketing experience preferredStrong written and verbal communication skillsCreative thinkingCome join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:Medical, Dental and Vision401(K)Employee Stock Purchase PlanFlex Spending AccountsLife & Disability InsuranceVacation, Sick, Personal Time and Company HolidaysMultiple Voluntary and Company provided BenefitsBuild YOUR future with D.R. Horton, America’s Builder. #WeBuildPeopleTooJob Field: SalesOrganization: Home BuilderSchedule: Full-time D. R. Horton

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